With a University degree which covered Global Marketing and Social Sciences, Matt has had a strong background from which to launch a career in marketing. Having now worked in digital for around 7 years, Matt feels that he is a real ambassador for the field and continues to strive to create excellence in the area.
Matt is now Associate Director at MediaCom, within the .com division. Matt works across some fantastic accounts including Bose, T-Mobile, Sky, and RBS. Matt’s real passion is digital and his real drive comes from seeing clients who have the same passion, who want to invest in digital and believe that digital can help their business.
Previous role as Global Account Director at Isobar, Matt worked solely across the Philips Global account. Isobar is an award winning digital network which has recently won many awards including a Cannes Lions for FarFar.
Before joining Isobar, Matt worked as an Account Manager at Media Contacts London.
Examples of work
:
MySpace Mars Planets Radio
A partnership created to launch the Mars Planets product. MySpace allows unique access to independent music and a high quality of passionate music affcinados. Creating a radio player was a simple solution to bring these two brands together so that we could open up Myspace’s music portfolio and aggregate the high quality music under these two brands. Hosted by Alex Zane and a Myspace co-host (nominated every week) the show goes out at 7pm every Thursday.
CNN and Philips – The Briefing Room
A global partnership of immense scale between CNN and Philips. The Briefing Room was a brand new channel created and funded by Philips to drive the idea of news simplicity for a busy working audience. The bite-size chunks of news were delivered in a new style to typical CNN content and allowed a magazine like feel to be produced. The content of the channel was so successful that CNN have kept the channel on and now invested budget into developing this as part of their programming.
3 responses so far ↓
bibomedia // March 4, 2008 at 2:30 pm |
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